1. Basic Information
The first thing I’ll need is some basic information from you so I can finish up our registration page and Speakers page.
Once you officially say “I’m in!” I’ll send over a simple form where you can submit everything needed for the registration and speaker pages.
2. Your Presentation
Next up is your presentation! This will be a pre-recorded workshop or presentation that’s approximately 10–20 minutes long, but it’s flexible.
The vibe of this event is fun, approachable, and realistic – not stiff, overly polished, or overly sales-focused. We want attendees to walk away feeling inspired, capable, and excited to actually create something magical for Christmas.
Rather than webinar-style presentations that leave attendees feeling stuck without purchasing something, the goal is to provide genuinely helpful, actionable content attendees can start using right away.
Your presentation can be in whatever format feels most natural for you, including:
- Slides or screen sharing
- Talking directly on camera
- A mix of the two
No matter what format you choose, you are free to use your presentation however you’d like in the future.
Suggested presentation flow:
- 3-minute or less introduction
- Overview of the holiday project, craft, technique, or Christmas idea you’ll be teaching
- Common holiday frustrations, crafting challenges, or stress points your presentation helps simplify
- Hands-on teaching, demonstrations, or step-by-step workshop content
- Actionable tips and simple next steps attendees can use to create a more magical, organized, and stress-free Christmas season
- Up to a 3-minute freebie pitch
Presentations are due by July 1, 2026.
You’ll also receive a downloadable PDF guide with all presentation requirements, tips, and deadlines in one place.
3. The Magic Maker’s Toolkit Contribution
The Magic Maker’s Toolkit will be the premium all-access pass for the event and will include presentation replays plus bonus resources from speakers and affiliates.
To make the toolkit even more valuable – and to give you another opportunity to grow your email list and earn affiliate commissions – speakers are highly encouraged to contribute one premium resource.
Examples include:
- SVG bundles or craft files
- Printable packs or planners
- Templates or workbooks
- Courses or workshops
- Digital products
- Membership access
- …and more!
You’re welcome to contribute either an existing product or something brand new created specifically for the event. While this isn’t required, it’s highly encouraged that you participate.
It can be Christmas-themed, holiday-themed, or just a general product that will help moms stay organized, get crafty, etc.
Please note:
- We cannot accept freebies or percentage-off coupons
- 1:1 coaching or service offers are not recommended due possible high volume sales
- The goal is to provide attendees with high-value digital resources they can immediately use
Anyone who does contribute a premium resource will get a 50% affiliate commission on sales, rather than 40%. It’s also an opportunity to collect hundreds of extra email addresses as attendees claim your offer.
Information for these resources is due on June 26. You’ll receive a questionnaire to fill out closer to that time to make passing the information to me nice and simple.
Please note that attendees will be able to begin claiming resources as soon as promotion opens.
4. Promotion
One of the biggest benefits of a summit-style event is the power of collaboration and shared audiences. Everyone wins when we all work together to spread the word!
Speakers are encouraged to promote the event through email and social media during the promotional period.
To make this incredibly easy, you’ll receive:
- Email swipe copy
- Social media captions
- Graphics and promotional images
- Suggested posting schedule
- Your affiliate link and tracking information
You’ll want to share using your affiliate link so you can get in on the 40-50% commission that will come from any sale of the The Magic Makers Toolkit.
If you choose to contribute a bonus to The Magic Makers Toolkit, your commission will increase from 40% to 50%. Yay!
5. Low-Key Participation
Once the event begins, most of the heavy lifting is already done!
All we ask is that you pop in to check on the thread in the Facebook group related to your presentation during the time that it’s live if you’re available.
Speakers can also engage with members in the Facebook group by encouraging participants, and celebrating completed projects and wins.
This helps attendees feel supported, creates stronger connections with your audience, and makes the event feel even more fun and interactive for everyone involved.
